AppChoices for Android

11 things about AppChoices

1. California residents may also use AppChoices to submit requests to opt out from the sale of personal information under the CCPA for this device for some or all of the participating companies.

2. You may still receive other types of advertising in your apps from participating DAA companies, and these companies (and other apps) may still collect information for other purposes consistent with the DAA Principles.

3. Brought to you by the Digital Advertising Alliance, and backed up by the DAA’s independent accountability program, AppChoices lets you opt out from interest-based advertising with a particular company, or “Choose All Companies” with one simple click.

4. AppChoices lets you decide which, if any, participating companies deliver interest-based advertising to your device.

5. AppChoices gives you choices about whether you receive this type of advertising that is based on cross-app data collected over time across different apps and devices.

6. AppChoices gives you transparency with participating companies, and lets you limit their collection of cross-app data for interest-based ads.

7. The CCPA opt outs provided through this Tool apply to the sale of personal information by participating companies.

8. Did you know that some of the ads you receive in apps are customized based on predictions about your interests generated from your app usage? This is called interest-based advertising (IBA).

9. To opt out your device ID out of IBA from a particular company, simply navigate to Device ID-Based Choice tool and set the switch next to the company’s logo from “”ON” to “OFF”.

10. To request an opt out for a particular company, set the Status button located next to the company's logo to "Send." Select "CA Opt Out Send All" to opt out from all the listed companies.

11. California residents can submit requests to opt out of the sale of personal information under the California Consumer Privacy Act (CCPA).