- REQUIRES ANDROID | Published by History of Advertising Trust on 2024-07-24 | Category: Education
History of Advertising Trust is a Education app by History of Advertising Trust. The golden age of British advertising was more than just Mad Men and liquid lunches. A series of filmed interviews and podcasts with Adland legends reveal the stories behind the nation’s most celebrated adverts.
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1. A series of filmed interviews and podcasts with Adland legends reveal the stories behind the nation’s most celebrated adverts.By interviewing some of the creative masters behind some of the most famous and successful ads and campaigns and some of the leaders and game-changers in the industry’s history, HAT aims to ensure that future generations will always be able to look back and appreciate, first hand, how some of these iconic ads came to be and understand some of the original thinking behind the copy and campaigns – as told by the very people behind the work.
2. Dave Trott shares his thinking behind the ‘Lipsmackinthirstquenchin’ Pepsi slogan and Sir Frank Lowe talks about the production of the iconic Benson & Hedges campaigns for cigarette advertising when regulations stipulated ‘no cigarettes to be shown’.
3. Inspiring Minds consists of filmed interviews with some of advertising’s most influential figures of the last half century, talking about their lives and work, as well as exploring how they see the future of advertising in a digital age.
4. we discover how Sir Alan Parker went from mailroom boy at an advertising agency to the award winning writer and director of feature films including Bugsy Malone and Midnight Express.
5. There is political power too – Jeremy Sinclair, known as the ‘quiet man’ of advertising, was behind Margaret Thatcher’s ‘Labour isn’t working’ campaign that resulted in the Conservative’s taking power in 1979.
6. Discover the stories from the industry that led to our most celebrated adverts and launched the careers of some of the greatest British film makers.
7. There are tales of creativity and passion and of the desire to elevate television commercials from being irritating to becoming miniature stories, which the viewer looked forward to and talked about.
8. The golden age of British advertising was more than just Mad Men and liquid lunches.
9. • Length of subscription: subscribe for a period of one month or one year.
Apk Mirror 1: : Download APK
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